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Price Optimization: How to Maximize Profit
Price Optimization: Let’s learn how to improve online business with Pricing Assistant’s Sylvain Zimmer!
Welcome back to the eCommerce forum!
Price optimization is the use of analysis to find how customers respond to different prices. It is also used to find prices that will maximize operating profit. Some of the data in price optimization include:
- – operating costs
- – inventories
- – historic prices
- -historic sales
We have an amazing speaker for our upcoming eCommerce Meetup. He will teach us how to optimize pricing for eCommerce business. Additionally, we will learn how companies can monitor competitors. This event takes place at 7:00 p.m., February 11, 2015 at our Midtown loft in New York. Here is a brief overview of what to expect:
Sylvain Zimmer
Founder & CTO, Pricing Assistant
Pricing Assistant uses price optimization to improve online stores. They find clients’ competitors and their prices for each of their clients’ products. Pricing Assistant’s dashboard helps clients choose the best pricing strategy. The strategy is according to the following performance indicators:
- – competitor’s popularity
- – price distribution
- – alerts on price changes
Sylvain Zimmer is the founder and Chief Technology Officer at Pricing Assistant. He created this company in 2012. Pricing Assistant won multiple awards, including Best Startup at LeWeb in 2013. Pricing Assistant also raised a seed round with Parech Ventures and opened an office in NYC. Before Pricing Assistant, Sylvain started a company called Jamendo. He was only 20 years old. Jamendo went on to become the largest web platform for Creative Commons music after raising $5m in VC funding. Finally, Sylvain organizes dotConferences–a series of TED-like events for developers.
The Meetup Structure:
7:00 p.m. – Short Networking
7:30 p.m – 30 second intros from all our members
7:45 p.m. -Slyvain will discuss price optimization as well as his experience at Pricing Assistant with a Q&A
8:15 p.m.- Networking (Sam Baron & Mai Erne from Hara Partners will also be there to answer any Netsuite & Magento eCommerce questions)
You don’t want to miss this chance to learn and network! Also, free beer and snacks!
*This event is sponsored by the eCommerce forum.*