One of the biggest dilemma when a customer is using the e commerce platform to buy something (for example shoe) is that she doesn’t know how would the shoe look upon her. Would it look good or just look okay! Though a number of E commerce businesses have the option of accepting returns without questions […]
Customers love to surf the web on their handheld devices; in fact so much that half of the web traffic is created by mobile phones / tablets. These users would like to browse the items on handheld devices they are interested in and why not! The devices are handy and are always on (unlike a […]
As businesses expand into further channels, new possibilities keeps opening up of delivery of goods. For example, if a customer has placed an order on the e commerce platform and a retail store is much closer to the delivery area than the warehouse, the goods are better delivered directly from the store as this will […]
L2 Digital IQ Index: Top Personal Care Brands in Digital 2017 The stakes are high in the personal care industry. Since 2011, large CPG companies have shed $20 billion in share, to smaller, independent brands. In 2016 alone, established players’ sales declined .5%, while upstarts’ revenue grew 3.1%. This trend is being shaped online. […]
L2 Digital IQ Index: Top Home Care Brands in Digital 2017 With sales flat in CPG, digital distribution and search visibility are critical for home care brands, looking to maintain share. Ecommerce is expected to account for 50% of CPG growth, thanks in large part to Amazon. As investments in the Internet of Things […]
L2 Digital IQ Index: Top Beverage Brands in Digital 2017 Have classic colas gone flat? Consumer shelf space is filling up with healthy newcomers, as sales of bottled water surpassed soda for the first time, last year. Beverage behemoths have turned to a cocktail of acquisitions and product innovation, to compete with newcomers. However, […]
NYC housing providers need to follow the NYC Human Rights Law (NYCHRL). The NYC Commission on Human Rights enforces the Law in order to protect people from discrimination and harassment. Additionally, the Commission can make housing providers pay expensive legal fees and fines for prejudicial treatment. This article will explore some housing provider responsibilities under […]
Unlawful retaliation is a common problem in the work place. In fact, there were 39,757 individual charge filings for retaliation in 2015 according to US Equal Employment Opportunity Commission. Retaliation charges were also more common than any other kind of charge. Furthermore, retaliation often comes after employees oppose discrimination or harassment from their employer. […]
Pregnancy accommodations in NYC companies need to be reasonable so that women can work safely and efficiently. The NYC Commission on Human Rights ensures that employers give pregnant employees proper accommodations by enforcing the NYC Human Rights Law. The Law also protects employees from discrimination. This article will explore required pregnancy accommodations in NYC. It […]
NYC pregnancy policies are regulated by the NYC Commission on Human Rights. The Commission makes sure that covered entities do not use policies to discriminate against pregnant women. Furthermore, the Commission protects people from discrimination with the NYC Human Rights Law (NYCHRL). The Commission can also bring companies to court for violating the Law. This article […]
